Why Man Creates

Having penetrated the Balkans in the fourteenth century, conquered Constantinople in the fifteenth, and reached the gates of Vienna in the sixteenth, the Ottoman Empire long struck fear into European hearts. 

In 1998 Ben Jakober and Yannick Vu collaborated on an obvious remake of Marcel Duchamp’s Roue de Bicyclette, his first “readymade” object. Duchamp combined a bicycle wheel, a fork and a stool to create a machine which served no purpose, subverting accepted norms of art. 

Inspired by the exhibition And Now the Good News, which focusing on the relationship between mass media and art, we prepared horoscope readings based on the chapters of the exhibition. Using the popular astrological language inspired by the effects of the movements of celestial bodies on people, these readings with references to the works in the exhibition make fictional future predictions inspired by the horoscope columns that we read in the newspapers with the desire to receive good news about our day.